First Apple Store in the Bronx to Open

The Bronx is getting its first Apple store next week! Our friends over at Welcome to the Bronx shared the news. The store will be located at the Mall at Bay Plaza and will open on Friday September 24th at 8am.

Apple Mall at Bay Plaza

— This new retail location will feature a new area dedicated to Apple Pickup – making it even more convenient for customers in the community to get their hands on the latest Apple products. 
— Next to the Apple Pickup area are two new areas for Today at Apple sessions, allowing for more intimate experiences with customers. Today at Apple are free educational sessions that inspire our customers to go further with their passions and the products they love. While these are not currently offered in person, visitors are encouraged to explore virtual Product Skills sessions, offering tips on how to get the most out of their Apple products. 
— The store will implement the same health measures for both employees and visitors seen across all Apple Store locations.

Photo: @TomCSheppard on Twitter

The new Apple store happens to be opening on the same day the new iPhone 13 comes out, so we’re sure it will be a busy grand opening. According to Apple, with new sensors and lenses for all three rear cameras, optimized to work seamlessly with iOS 15 and powered by the new image signal processor (ISP) in A15 Bionic for improved noise reduction and tone mapping, the iPhone 13 Pro lineup features the best camera system ever on iPhone.

The Mall at Bay Plaza is located at 200 Baychester Avenue. For hours and other information, visit

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